Friday, September 25, 2009

AirAsia sponsors running vests for Borneo Marathon in KK


KUCHING: Building on its success from last year’s involvement in the inaugural race, AirAsia is offering sponsorship again this year for the Borneo International Marathon (BIM) 2009 running vests.

A press statement from AirAsia yesterday said the directors of Championship Sports Events, Andrew Voon and Simon Amos, who are also organisers of the Borneo International Marathon received the vests from AirAsia station head for Kota Kinabalu, Roger Porferio Soria.

“We are very honoured and happy that AirAsia has given us such strong support not only with the running vests and 50 runners but also with lucky draw tickets for the runners.

“These kinds of positive corporate leadership initiatives are reflective of the dynamic organisation that is AirAsia. We look forward to continued support from AirAsia and to working together to develop Kota Kinabalu and other points in Sabah as major sports tourism destinations,” Voon was quoted as saying in the press statement.

AirAsia X CEO Azran Osman-Rani said: “We are very excited about supporting the Borneo International Marathon again. It’s fantastic to be involved in an event that can bring people from all over the world to Kota Kinabalu, one of Malaysia’s best destinations.

“AirAsia will continue to promote marathon events held across its network of destinations as part of our commitment towards the development of sports and the promotion of active lifestyles.”

Fifty ‘AirAsians’ from Kuala Lumpur, Kota Kinabalu, Thailand and Indonesia will be making up the airline’s team for BIM 2009, and it will be the airline’s biggest team participation in any sports event so far.

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