Wednesday, November 30, 2011

Tourism industry a big boost to Sarawak's economy

MIRI: The tourism industry has been identified as one of seven industries capable of boosting Sarawak’s Economic Transformation Programme.

Deputy Minister of International Trade and Industry, Datuk Jacob Dungau Sagan said on implementation of eight initiatives under the tourism sector, Sarawak would be able to generate RM68.3 million and up to 1,500 jobs by 2020.

The eight initiatives are health tourism, education tourism, eco-tourism, homestay, sports tourism, cultural and environmental tourism, and property and infrastructure tourism.

The tourism industry has broad-based products to offer in Sarawak including her natural environment, forests, rivers, culture, diverse ethnicity and handicraft.

The Ducati Multistrada Borneo Experience 2011, which arrived here Monday, comes under the sport tourism sector.

Sagan had the honour of welcoming the riders (of Ducati Multistrada 1200 Borneo Experience 2011) prior to having dinner with them at Mega Hotel here.

Fifty-two riders in 20 Ducati motorcycles were here Monday enroute to Brunei and then to Sabah. Among them are riders from United States, Italy, New Zealand, Uzbekistan, India, Singapore, Indonesia, Brunei and Thailand.

The Ducati Borneo experience hopes to promote the huge tourism potential in Sarawak and create rapport among the riders and members of the public at their every stop. The expedition will be shown through 13 episodes on television, targeting local and overseas audiences.

Naza Ducati Malaysia is the main organiser of the event in collaboration with Tourism Malaysia, Sarawak Tourism Board, Sabah Tourism Board, Brunei Tourism Board, MITI, Chevrolets, Eftra, Shell, SMF.net.my and Royal Bandits.

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